Super yachts in the Mecca of boating

9 January, 2014
Superyachts on show at PIMEX

Superyachts on show at PIMEX from Simpson Superyachts, a division of Simpson Marine.


Marine Scene Asia correspondent, Ghislaine Bovy, toured Royal Phuket Marina and talked to some of the yacht brands and brokers displaying at the Phuket International Boat Show (PIMEX) this year.

Talking with Alister Brunskill, Regional Sales Manager for Princess Yachts, he pointed out “if we manage to sell boats at boat shows we’re very fortunate but it’s what happens after the show that counts. I consider PIMEX, where we have been present on a regular basis, to be a must for us to build contacts and leads.”

“At the beginning of my career with Princess, I was working at the Princess shipyard in Plymouth. For many years, I was responsible for analyzing the sales data across the world and South East Asia is a very promising market. We also see a continuous steady growth.”

“Moreover, we consider Phuket as the Mecca in the boating industry. Phuket has it all: marinas, shipyards, facilities and beautiful waters of course.”

Alister Brunskill, Regional Sales Manager, Princess Yachts South East Asia

Alister Brunskill, Regional Sales Manager, Princess Yachts South East Asia.


Headquartered at Boat Lagoon Marina in Phuket, Princess Yachts also have offices in Bangkok, Pattaya, Penang, Singapore and Jakarta around the region.

Being asked about potential buyers, Alister Brunskill said that It’s mainly Russians who are interested in buying boats, a remark echoed by many exhibitors at PIMEX.

“Russians are ready to buy boats because they don’t want to be confined by charter so their natural answer to the question of getting to the islands is to buy their own boat.”

Passing Simpson Marine, one of the leading dealerships and brokerages in Asia, Monte Carlo Yachts, designed by Carlo Nuvolari and Don Lenord and built in Italy, is a new brand they represent in Thailand. Monte Carlo Yachts won Best Motor Yacht 40-75’ at the Asian Marine & Boating Awards held at the Shanghai Boat Show 2013, and with extremely delicate hull design and exquisite interiors Simpson Marine are expecting them to be successful in Thailand.

First time exhibiting in Thailand is the Wider Yachts brand, built in Ancona, Italy.

Developed from Tilli Antonelli’s idea (Tilli Antonelli is one of the founders of Pershing) and designed by Fulvio De Simoni, the Wider 42 showing at PIMEX is the first Wider cockpit day-cruiser.

42 feet plus 18 m2 is a simple but ingenious feature of the Wider 42’. Two side extensions double the walkable surface and increase her stability in just 12 seconds.

Wider 42 has also made lightness an absolute must with many parts built in autoclave pre-preg carbon. The excellent weight/power ratio enables the yacht to reach a top speed of 50 knots.

Talking with David Philip, Sales & Marketing Director for Asia and China, he said “The Wider 42 is for buyers of Lamborghinis for example. They are for the ones who want something different from anybody else.”

And the price…, the Wider 42 costs 1 million euros; a true rich man’s toy but an extremely good looking one.

Ghislaine Bovy will be visiting more of the super yachts at PIMEX over the next three days.


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